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Wow, it doesn't surprise me though as we are dealing with a cut-throat business environment. On a related note, I've noticed that self-published authors who go through amazon will write their own "reviews.":innocent: When I see reviews for books, it's usually through a trusted source like the NYT or NPR.
I've been warned to expect other authors in the same genre that feel threatened will post negative reviews. I have no problem with a negative review if it is truly someone's honest feedback of what they didn't like about a book. It's good for the author to hear those comments for future works. However, if it's strictly to knock you down out of spite then it's just wrong on every level. We earned our bad ones by making the mistake of not using a professional editor before publishing. But even the negative reviewers seemed to all say they liked the story and the plot, just not the editing. That was good feedback. Editing has now been done based on those reviewers. But some of them were simply vicious beyond constructive feedback and felt more like intentional sabotage than someone's opinion. Those cited things that were not even logical or accurate. It was clear they hadn't even read the book.
I would like to ask a question though, how does being rejected by a publisher give a book merit in your opinion? Me is confuzzled what you meant.
Amazon's amateur book-reviewing becomes vicious free-for-all with readers the victims | Mail Online
What a dirty underhanded trick to pull on someone's book.
I read where the same sort of thing goes on at Goodreads. Sometimes reviewers don't even read the book, and then just give it a one star based on how the book looks. They also have reviewers who apparently have an agenda to bring well known authors down by giving them one or two stars. Some reviewers have given no more than one or two stars to all the books that they have read. Apparently, Goodreads doesn't even care if reviewers give a review without reading the book first. It's all very disturbing what's going on out there.